Pedagogy: Criticality of Audience
Professionals in the workplace really do use the concept of audience—even though students sometimes imagine that the concept of "audience" is something their teachers and textbook writers have developed.
This list identifies a number of websites that make unequivocally clear that “audience” is a critical concept and a widely used:
Agency for Healthcare Research and Quality You can show students these sites—simply as a display to prompt discussion. Or you can use these sites as the basis for a computer lab activity in which students look for common elements that appear to be of concern to all the groups.
SOURCE: Rebecca E. Burnett. Website to accompany Technical Communication/6th edition. Boston: Thomson International Publishing/Wadsworth, 2005. Available:here.